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Friday, August 12, 2011

Big Bang endorses ‘The North Face’

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The members of Big Bang have been selected as the latest endorsement models for outdoor clothing brand, “The North Face“!
Taking the baton from former model Ha Jung Woo, Big Bang will be kicking off their modeling with a F/W photoshoot in their very own distinctive styles.
A brand representative revealed, “Big Bang is a group that is a leader in not only music, but style as well. Together, we’ll be sharing the ‘outdoor mindset’ and showing trendy outdoor fashion.”
The boys held their first photoshoot all the way over in New Zealand last month under the concept of “Never Stop Exploring“. Later this month, photos and videos of the boys experiencing the ‘limits of mankind’ will be shown through ‘The North Face’ stores nationwide.

In addition to T.O.P. and Lee Yeon Hee’s ‘Style & Tech’ line, Big Bang will be endorsing the brand’s ‘My First Outdoor’ line with a variety of activities promoting stylish outdoor fashion for camping trips and such.
The marketing team of the brand said, “We felt that Big Bang’s endless thirst for adventure, their passion, and the way they lead in an innovative manner fit well with our brand.  We hope that outdoor fashion and style will be given some spotlight through this opportunity.”
Source + Photos: Joy News 24 via Naver , Big Bang Updates Blog
Credit:Allkpop

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